After much success of the original “The Video Boss” launch Andy Jenkins is proudly relaunching a bigger badder and “Bossier” version
of his killer video marketing product.

The Video Boss

Article marketing is one of the best traffic generating techniques. It’s great for people just starting out, right through to hardened internet marketers. When you do it on a consistent basis, you not only get instant traffic from people reading your articles and then clicking onto your website.

But, you also get great long term benefits of having permanent back links to your website. This way even more people find you, due to your website having a better search engine ranking.

Tip 1: Articles get traffic through readers on the article site and also from search engines. So this means you need to write a captivating article that people will actually want to read.

Tip 2: For your article to be found in the search engines, you need to target a particular keyword phrase for each article you write. Try to find low competition keywords, this way you are not competing against millions of pages on a search engine.

More on how to find low competition keywords later…

Tip 3: Each article site allows you to have a resource box at the end of your article, some people also call this a signature file. This allows you to place a few sentences about yourself at the bottom of your article. This is the place where you entice your article readers to visit your website. A good Idea is to also place your desired keyword phrase in your resource box and make it a link.

Well…there you have it!

3 Great tips that will improve your article marketing.

First step is to write a captivating article that people will actually want to read. Second is to target a low competition keyword phrase so you get ranked well in the search engines. And last but not least. Tip 3 is to get those article readers to visit your website.

And that’s the main reason your writing articles in the first place.

Write those killer articles, and get your readers to your website.

You will have noticed that I’ve almost disappeared from my regular blogging schedule.  I must apologize.  I have been trying to start too many projects and it’s really starting to stretch my time.

I recently posted a thread on the warrior forum here
http://www.warriorforum.com/forum/topic.asp?TOPIC_ID=162567

I dont know if you can sense the frustration I have but I can assure you that It is genuine.  I’m winding up a whole heap of my projects and I’m going to concentrate on only 2.  I’m going to focus on 1 Internet Marketing Niche and 1 Niche Outside Internet Marketing.

I have been sent numerous emails and PM’s on the warrior forum about how much people miss my blogging and I promise from this point on I will be posting more often than before.

I think its time for a no bullshit blog that is only offering genuine and practical Internet Marketing tips with no dirty sales tactics to get you to buy the next “hottest” product. 

If its Crap…I’ll let you know!

Stay Tuned,

Michael Silvester

You’re at a party with a bunch of friends and see a fabulous girl/guy. You have one of your friends’ approach them, point at you and say, “She’s/He’s fantastic in bed.”
That’s Advertising.

You see a fabulous girl/guy at a party. You approach them to get their telephone number. The next day you call and say, “Hi, I’m fantastic in bed.”
That’s Telemarketing.

You’re at a party and see a fabulous girl/guy. You get up, straighten your clothes, walk up and pour them a drink. You open the door, pick up their bag after it drops, offer them a ride, and then say, “By the way, I’m fantastic in bed.”
That’s Public Relations.

You’re at a party and see a fabulous girl/guy. They walk up to you and say, “I hear you’re fantastic in bed.”
That’s Brand Recognition.

Do you have any other explanations?

Take Care,

Michael Silvester

Your in for a treat in this blog post.

I’m going to show you exactly how I get onto the first page of google in less than 24 hours.  Watch The Video below and see!

http://www.adwordanalyzer.com/

Michael Silvester here again…

Nowadays, more and more people are venturing out and trying their luck in online business.

However, along that venture is the ultimate challenge of bringing the business to the peak of success. Now, how can you possibly do it when you are just a beginner of this industry?

Well, nothing could make it more easier and effective than using the most significant tool – article marketing.

Online entrepreneurs and marketers worldwide are using this strategy as their primary marketing tool basically because of its cost-effectiveness and great potential in terms of traffic generation and product promotion.

To attain your objective of making your online business successful, here are 5 tips on how to generate money through article marketing:

1.Create effective articles.

Writing articles doesn’t necessarily need for you to be a world class writer and articles doesn’t have to be award winning. In fact, everyone can write articles and even a simple article can do a lot.

The key is to create effective articles. Those that contain relevant and needed information either with a certain topic pertaining to your kind of service or the products your are selling. Effective articles are those that catches the interests of the readers.

Make it sound like as if your are conversing with them. This can be done by putting questions or share interesting personal success stories that they can relate to and somehow may inspire them.

2.Master your craft.

The success of your business lies on your skills and potentials. In article marketing, articles follow standards thus, you have to improve on your writing skills. If you are a beginner, theres always a room for improvement and if it is for the betterment of your venture, then there’s nothing for you to lose.

In fact, you only gain from it. To do this, start by writing on a regular basis, expand your vocabulary, ask tips from expert writers, and register for available writing seminars.

3.Use a killer resource box.

Your traffic lies on this section. Here you can promote yourself and provide them an idea about you. Make it as enticing and as trustworthy as possible by including your name, your expertise, a call to action – something that they must do to get to your site. In here, your sales are at stake.

You may also offer incentives like free ebooks or tutorials.

4.Increase your production of Articles.

The more articles you produce the more you have inbound links that strengthen your online presence and help you increase your search engine rankings. You may hire a ghostwriter to help you out with this task.

5.Consider your target readers.

Know the appropriate information your target readers need. Make sure that the content you are conveying is in accordance and fitted with their gender, age, economic status, educational background, and occupation.

You should also got to know their preferred writing style and writing format for you to be able to present them what they exactly demand of.

Tell me what you think of my 5 Steps to Article Marketing…

Take Care,

Michael Silvester

Membership sites seem to be all the rage
these days and I think it’s an awesome idea.

It takes the same amount of effort to create
1 recurring member as it would to create 1 sale.

That’s why I’m working on my first membership
site…but sadly for you guys it will not be
Internet Marketing related.

So here are a few tips that I have thought up
to get a membership site kicking ass.

Ready…

Have 2-3 different membership levels – Free,
Silver, Platinum and obviously charge more
and provide more for each level.

Try to get members up to the next membership
level.

Have 3 lists, one for each level of membership.
that way you can send detailed promotions to get them to upgrade.

Give away heaps of free memberships that automatically
convert to paying members after the trial period.

Automatically make members affiliates and get them
to find more members for you. This is where the bulk of
your new members will come from.

Get others in your niche to give away free memberships to
their list of previous customers and get them to put an offer
on their thank-you pages. Both Opt-in thank-you pages and
product download pages.

Running out of ideas – Ask your members what they
want…this will give you heaps of fresh ideas for new content.

If you have time and you are short of cash…I’d create 3 months
of content before the launch and with the profits from your first
batch of members get a heap of content produced so that
you have at least 6 months ahead of you.

Find a way to get your content to automatically be added
without you. I know there is a few javascripts out there that
detect what day ormonth it is and directs them to a certain
page. I don’t know how this can be implemented but I be
some smart cookie out there can do it.

The use this type of script in porn sites (not that I’d know
Here are some scripts I found. I’m sure you can rig these up
to detect what month it is and redirect to a preloaded month
of content http://javascript.internet.com/navigation/day-of-month-redirection.html

http://javascript.internet.com/navigation/day-of-week-redirection.html

Actually I just found the one that detects what month it is here

http://javascript.internet.com/navigation/month-page.html

Once you have a couple of months worth of content loaded up It’s
time to get your affiliates kicking ass. So, set up an affiliate
section full of things that your affiliates can use to promote your
site. Like Articles, ebooks, reports, minicourses, prewritten emails
to promote your free material. blog posts, quick start tips, interviews,
free audio lessons, Video, teleseminars, product review, classified ads,
PPC keyword lists, Banners, Buttons, Thankyou pages, 404 error pages,
ebook covers, solo emails, a marketing plan for them to get started,
Autoresponder sequences, redirect code, how to mask links,
You must do everything in your power to make them a better affiliate.

Start an affiliate newsletter to keep them motivated, let them know
when you’ve added new affiliate resources, provide a weekly planner,
FAQ’s. Get inactive affiliates motivated. Offer a higher Commission rate
for 1 week. Give them a free gift for their first referral. Do an affiliate of
the month. Interview your best affiliate and give a copy of the interview
to your other affiliates to get them motivated. You get the picture.

Send your members an email when you’ve added new content to the
paid members area and what it is. Even to your free members, this will
make them feel like they are missing out and want to upgrade.

Make sure you get a decent membership script like amember from the
Start so that it can grow with you. You don’t want to get stuck with a
Crappy script and have it collapse under the strain of your super
successful Membership site.

Now what are you waiting for?

Take Care,

Michael Silvester

Michael Silvester here again…

I’ve just sent out this email to everyone on my list
to ask for your top questions related to the
topic of Internet Marketing.

And I thought that I’d add it to my blog too.

I’ll be taking 10 of the best questions and
answering them within 48-72 hours and I’ll send
the answers to my entire list in the form
of an article or special report.

To Qualify you must submit your question within
24 hours of you receiving my email.

Just reply to the email or comment on this blog
with you top questions remember I’ll only accept your
questions within 24 hours of my email being
sent.

Till next time,

Michael Silvester

P.S This is going to be so cool

Michael Silvester here and I just wanted to let you
know about a very important way to keep track and
improve upon your internet marketing efforts.

I learned about this technique about 10 or so years
ago when I was offline running my own brick and mortar
businesses.

I’ve done it all…in fact…I started my first business
when I was 16 years old doing a lawn mowing run in my
neighbourhood.

That small mowing run progressed into a gardening service,
and then eventually was sold as one of the biggest landscaping
businesses in the area in less than 18 months.

I’ve owned a security company, a stockfeed barn, a pool store
and even a gym with thousands of members.

And now I’m fulltime on the internet and loving it! In fact
I consult to offline businesses on how to go online and do
it properly.

Now that you have a quick history about all the types of
businesses that I have owned. I want to tell you a little
secret that kept all these businesses growing so fast that
sometimes it was hard to keep up

In fact, at one stage I had 4 businesses running all at
the same time and it was my systems and this special trick
that kept them growing without me being there.

Your probably thinking…

So, whats this got to do with internet marketing?

Lots…

Let me explain…

It doesn’t matter what businesses you have…there is only
5 ways to grow your business. And when I say business I am
talking about offline and online ways of generating income.

Here are my 5 secrets to increasing your business…

1. Increasing the leads/traffic that come to you

5. Increasing your Margins (the amount that you take home after expenses)

So if you break your business down and measure these
5 things then set out to improve each section you will
greatly multiply the business that you already have.

Le me break this down further for you…

Lets say for examples sake these are your stats

Leads/Traffic = 2000
X
Conversion = 2%
X
Transactions = 2
X
Average Dollar = $27
X
Margin = 20%

Leads x Conv = 40 clients
Transactions x Average dollar sale = $54

That gives you 40 x $54 = $2160

Then if your margins are 20% you have
$432 left in profit.

Not bad? No way…we can make this better…

How much do you think that you profits will
go up if we increased everything by 10%

Most people say this…

If you increase everything by 10% your profit
will go up by 10%…and that couldn’t be more
further than the truth.

Lets just see what happens when we increase
each section by 10% using the stats above.

Leads/Traffic = 2200
X
Conversion = 2.2%
X
Transactions = 2.2
X
Average Dollar = $29.70
X
Margin = 22%

Instead of your profit only going up
by 10% it has jumped up to a massive
$695.74 from a measly $432

Way better than 10%…Hell Yeh!

You shouldn’t be looking at your website
stats in any other way!

Most people only look at their conversion
rate…when there is so much more!

Take Care,

Michael Silvester